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Startups

Your pitch deck is read on a phone, not a laptop

A 1:10 reel by Dhruv Lakra, a creator on Qrio

A VC explains that most decks are made for laptops but read on phones between meetings. How to design a deck that gets attention.

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Transcript

Hey, I'm Throf, I've worked with the VC phone and my job is to invest in only stage startups. The biggest problem I see with most pish decks today is that they are made for a laptop but they can't consume on a mobile phone while the VC is at a coffee shop taking an elevator or literally in the middle of meetings. Hence they don't get the attention that they deserve and the big paragraphs and the 10 graphs on slide 18 get missed out totally. Now how do you solve for it is very simple actually. You have to make a much more crisp and shorter 5 to 10 slider deck that you send out while you reach out with the email. And this needs to have just enough information that the investor understands your business and at the same time is curious enough to know more about you so that they set up the next call. You can take the opportunity of this next call to literally tell them about every little detail that you need to about your business. In this crisp version of your deck you need to have a key key important points. Now you need to make sure that you communicate them in a way that number of words stay low, the numbers take crisp and also the founder story of why they are starting up is conveyed very clearly. These 3 key things will ensure that the investor understands your business clearly and takes you to a first call.

Transcribed automatically from the video, so small errors are possible.

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